Environmental awareness is definitely more present in the public domain than it was some years ago. Yet it seems to be as a result of a very unbalanced relationship.
At the consumer level (the majority of members of the public) is a growing understanding of the need for environmentally conscious living, and the importance of practices like recycling, buying locally-grown produce, using renewable energy, supporting smaller local companies rather than multinationals, reducing product packaging, composting etc.
At the provider level (most large companies/organisations or governments) is a growing level of deceit and obfuscation, taking advantage of the public’s changing wants and needs, for political or corporate gain, through carefully-worded promotional material, labelling and policy documents. Continue reading