Innovation and disruption are ideas that originated in the arena of business but which have since been applied to arenas whose values and goals are remote from the values and goals of business. People aren’t disk drives. – Jill Lepore
Innovation is one of the most overused buzzwords in the business world. Now it’s started turning up in discussions about research and policy, in government science goals and research funding priorities.
But there are two main caveats to the pro-Innovation argument that are often glossed over. The first is the word’s corporate connotations.
Once upon a time, innovation didn’t have a great reputation. It was a punishable crime to the worst degree. It was (ironically) reinvented in the 1930s, grounded in economic theory – it became seen as a source of positive economic change at a time when things weren’t going so well for some national economies. New products would get money flowing again, so the theory went. And a buzzword was born. Benoît Godin has done some excellent research on the evolution of the term and its place in society.
If you’re an ‘innovator’, you’re now a star. You can start trends and make lots of money. And because economic growth is the goal of most countries, innovation is now promoted, not punished. Continue reading