Fakenewsflash: the recent Facebook post claiming to be from David Attenborough, suggesting that we should feed floundering bees a sugar solution to ‘save’ them, was faked.
I’m not on Facebook, but I saw the original post via Twitter, where many popular non-profit and government organisations promoted it (it now seems that many have deleted their posts).
I didn’t know it was a fake post at the time, but I didn’t agree with it so didn’t share it or comment on it. I didn’t want to be the Grinch that disagreed with the popular personality. And perhaps the pollinator message would reach a new audience, despite the fake news…
But what price new audiences? Continue reading